Lancome Idole Now EDP

DÔLE NOW, A UNIQUE FLORALITY INSPIRED BY NATURE, AUGMENTED BY SCIENCE

Idôle Now fragrance inspires the future of perfumery adding more richness and boldness to the perfumers palette.

Idôle Now merges high quality natural ingredients with science. A whole new dimension is opening, augmenting nature with science.

- A richer, bolder more caring fragrance.

- A powerful trio of iconic ingredients augmented with science: the uplifted rose, the nature print orchid accord and the sustainable vanilla infusion enriched with a repurposed natural origin vanillin.

- A new fragrance inspiring the future of perfumery by bringing to the perfumers palette a whole new world of possibilities.

Fragrance Notes

UPLIFTED ROSE:

The Idôle Rose is upcycled through the use of discarded Rose water and then reinfused in the final formula. Merging its essence and its water, our Idôle iconic rose expresses all its natural facets in a new, invigorating note.

MUSKY ORCHID ACCORD

Idôle Now captures the delicate Malaysian orchid scent while preserving the flower through headspace technology.

It is a unique natural scent translated into a musky orchid accord, adding a touch of warm elegance to Idôle NOW's powerful trail.

AUGMENTED VANILLA

Using biotechnology, sustainably sourced Madagascar Vanilla Bourbon infusion is now augmented with repurposed natural Vanillin to produce an even more irresistible and powerful trail.

WHAT MAKES THE DIFFERENCE

Idôle Now is our first floral fragrance inspired by nature, augmented by science.

Merging high quality natural ingredients with science,Idôle Now fragrance inspires the future of perfumery adding more richness and boldness to the perfumers palette.

A fragrance pushing the fragrance bounderies further in a more addictive way through fluffy vanilla facets.

At the heart of this new fragrance, a powerful trio of iconic ingredients augmented with science:

The uplifted Rose, the once uncapturable Malaysian Orchid accord and the natural Vanilla infusion from Madagascar augmented with enriched repurposed biotech vanillin.

With its fiery bottom top lacquering, our new power totem represents the light of a new dawn. A sunrise like a new opportunity to unite again and to build together a better future.

WHAT ELSE YOU NEED TO KNOW

Driven by her inner force, she is now ready to take the reigns. What if you are the one to change it all?

One thing is for certain: NOW is the time to ride fast together to put into action this unstoppable trail.

Feel this limitless energy growing inside you. A powerful thrill you can only live if you are about to change things.

Idôles are trailblazers and together, they open a new way.

Inspired by the light of a new dawn, the new Idôle power totem is now colored with a fiery sunrise growing in intensity from top to bottom.

A sunrise like a new opportunity to unite again and to build together a better future.

Idôle Now is an unapologetical scent encapsulating the strength of a generation that are not asking for change any longer. Their time is now or never. And NOW this generation of leading women are ready to embody this change. A collective change, like an unstoppable wave that none of them are ready to let go.